The direct link: The intranet 2.0 as a tool for management

By | December 12th, 2019|Categories: General|

A new intranet should be put in place: modern, interactive and sprinkled with social functions. Just like in their private lives, staff should be able to communicate without complications – and this via channels that are well organized and data protection compliant. But what should you do if management can’t be brought on board as early [...]

The purpose of brand purpose

By | November 25th, 2019|Categories: General|

Open any industry magazine, attend any event or scour those insider social feeds, and the hot topic is more than likely brand purpose. Its increasing importance in communications is unique as it’s not just this season’s fashion, an annual trend that’ll soon be forgotten. Far from it, it’s a fundamental reshaping of the way internal audiences [...]